"Reflections of Ben Franklin" A long defunct Ben Franklin Five and Dime in the historic 12th Street District of Carrizozo, New Mexico, USA. Ben Franklin is a chain of five and dime and arts and crafts stores found in small towns throughout the United States, currently owned by Promotions Unlimited of Mount Pleasant, Wisconsin. The chain originated in Boston in 1877 as Butler Brothers, a mail-order wholesaler selling general and variety-store items. At the turn of the 20th century, Butler Brothers had over 100,000 customers in the United States. As variety stores were penetrating their market, the company founded the Ben Franklin chain in 1927, which was sold in 1959. At Ben Franklin's peak, the chain had 2,500 stores nationwide. Benfranklin Benfranklinstore Historical Building Fiveanddime Blackandwhite Photography Blackandwhite Newmexico NewMexicoTRUE Newmexicophotography Newmexicohistory Roadside America Old Buildings Americanwest